NER Expands Support Coverage

Have you taken notice of the new NER yet? Let me assure you it’s more than an image refresh. We’ve revitalized the heart and soul of NER this past year and now we’re on a mission to deliver to you the results. NER is focused more than ever on delivering effective and impactful solutions into IT. Recently, we added six new positions and re-aligned the sales organization to better service you, the customer. We made these changes with several objectives in mind:

- Increase the quantity and quality of our personnel in geographically desirable markets
- Specialize around solutions to shorten the sales cycle. Increased/focused expertise around MPS and iOS
- Focus efforts on the end-user while maintaining channel integrity
- Leverage the strengths of relationships with our traditional RSM sales team
- Bolster the efforts of our strategic vendor partners
- Generate qualified prospects and opportunities for our partners

Six (6) new positions include:
Three (3) Managed Print Specialists – Business Development Managers
- Focused on Print4.hp CLIP Program
- Highly visible to the End User and Partners throughout sales process
- Ability to articulate the value proposition of MPS engagement to reseller and end user
- East, Central, and West Region support in territory

Two (2) Data Center iOS Specialist / Technology Business Development Manager
- Engage End-Users, support the sales process, maintain channel integrity
- Experts in Data Center Energy Efficiencies
- In depth knowledge involving, power, monitoring, assessments, cabinets, cooling, etc…
- Expanded technical knowledge in the field closer to partners and end users

One (1) Business Development Telemarketing
- Primary focus is to be proactive in setting meetings for the outsides sales force and our channel partners at the end user level
- Lead Generation for Technology and Managed Print Solutions throughout U.S.

With the above changes in place, NER starts a new chapter in our history. As a sales force, we will focus on specific business units instead of being a sales force of generalists. Our new business development focus in Managed Print Solutions and the Data Center brings a level of expertise to the channel on a National basis. You will notice our cadence and tempo surrounding sales activities and market penetration increase to an unparalleled level. We will bring value to our channel partners and strategic vendor partners throughout the entire sales process.

Our regions are divided into five different geographical territories with overlapping resources for each territory. The Territories are defined as the West, North Central, South Central, North East and South East. Each territory has at least two resources available for sales activities which are dedicated to driving organic and profitable sales growth.

The doubling of our sales resource is exciting to us and we hope to our channel partners. We believe that our mutual success will follow as we have the ability and flexibility to make more joint end user sales calls. In closing, I encourage you to explore our newly revamped website, take time to introduce yourself to our sales team or contact me with any questions you may have regarding our refocused efforts.